Conventional clothes
marketing seems to be leading children away from ‘childhood’ and into a
fashion- conscious world not consistent with the needs of active little bodies.
At indigo goose we seek to provide beautiful, practical clothing that
works with the environment, and is colourful and fun-filled like childhood
itself.
Our clothing is made from
ecological and fair trade fabrics. All
aspects of our company from farming to processing to manufacturing through to
packaging are carefully researched. We
will constantly strive to reduce our footprint on the earth by using materials
and processes that are environmentally friendly.
We offer long-lasting and
timeless clothing that support reducing consumption. Our clothes are made to withstand the rigours
of childhood and we would like nothing more than to see them handed on to
family and friends.
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Latest figures show that
people are using 25% more resources than the earth can sustain. We are committed,
through our company and our products, to make the best environmental choices
for our planet and choose organic cotton because:
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The ‘Fair Trade’ concept was
developed to counteract the effects of free world trade such as unsustainable
prices being paid for goods and services. Through ‘Fair Trade’ workers
receive fair pay and fair working conditions.
There must be regular work and
child labour is prohibited.
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Colour colour colour! We love colour and believe children should be able to
wear clothes that are vibrant and full of life (just like them!) Unfortunately
colouring clothes impacts the environment. Many dying practices are wasteful of
water and use chemicals which are harmful to both the wearer and the
environment.
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It would be great if we
could produce these gorgeous clothes without affecting the environment, but of
course we can’t. The next best thing is
for us to identify the impact we are making so we can find ways to reduce it. We have therefore given a footprint rating to
each of our garments (affectionately known to us as the ‘goose print’).
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